Tracy Sullivan

Manager, Data Management

‘We take pride in filtering noisy data, ensuring accuracy and providing action-oriented insights to our clients.’

Tracy offers insights and guidance to CMI’s project management staff by providing error-free data management. She makes recommendations to project managers on the most effective ways to tabulate data and educates the marketing and project management teams about the latest crosstab technology innovations. With a strong background in marketing research data management, Tracy enjoys the challenges of complex analytical projects.

Tracy joined CMI in 1997. She holds a BS in Marketing from the University of West Georgia.